After several years sharpening her skills in Melbourne and Sydney, Sarah Cook (known to most as Cookie) came home to Newcastle in 2011 to take the reins of Headjam’s design team. Her skillset is broad, and her speciality is driving collaborative design process that produces a highly original look and feel for each client.

An early obsession with album artwork and music posters started her journey into design work. As her career progressed her focus shifted toward UI/UX, striving to create the most elegant and usable digital designs for websites and apps. Her comprehensive training includes study across graphic design, typography, fine arts and fashion. She has appeared as a guest lecturer, industry consultant, and assisted with the assessment of student work at Melbourne’s RMIT, University of Newcastle and Newcastle TAFE.

What I love about design is the problem solving process. It's all about finding the most elegant solution within a set of constraints.

In 2022 she was awarded finalist for the Australian Graphic Design Association's Emerging Designer award recognising her ongoing contribution to Australian design.

Her focus of late has been fostering the open and inclusive work space that is Headjam, creating a studio where the team feel comfy and inspired to do their best work.

Meet the team