Advertising Campaigns

ACON
Start Booklet
ACON (Aids Council of NSW) are a long term client of Headjam’s, having collaborated on many milestone healt...

Allambi Care
Brand, website, collateral & signage
Allambi Care provide services within Foster Care, Respite, Community Support and Disability Services that a...

Allambi Care
Foster Care Campaign
Allambi Care is a not for profit organisation providing Residential Care and Disability Support Services ac...

Central Coast Council
This is the Central Coast
The Central Coast is alive with potential! Full of opportunity for individuals and businesses alike, Headja...

CQ University
YAWN App & Microsite
Researcher Jessica Paterson at Central Queensland University is conducting a research project to study the ...

GradSchool
At Your Own Speed
Being a world-class institution with internationally recognised degrees, GradSchool boasts the expertise to...

GradSchool
Create Your Own Degree
GradSchool developed a new program called the Master of Studies, which endeavours to target the often broad...

Newcastle Museum
Earthquake Exhibition
On 28 December 1989 at 10:27am, an earthquake measuring 5.5 on the richter scale shook Newcastle and result...

The Edwards
Brand, Collateral, Signage & Launch Event
The Edwards initially engaged Headjam to collaborate in 2014 to design and develop their website, which was...

The Lock-up
Re-brand 2014
The Lock-up is a Newcastle based multidisciplinary contemporary arts space and inner city hub for creative ...

This is Not Art
This is Not Art 2017
Following the success of the 2015 rebrand and 2016 campaign, Headjam were once again asked to collaborate w...

This is Not Art
Brand, Website, App + Campaign
Recognised as a leading contemporary Arts Festival in Australia, Newcastle's TiNA took on a whole new look ...

Wyong Shire Council
The Art House
Wyong Shire Council engaged Headjam to create the new Brand identity for The Art House - the outstanding ne...

Australian Motor Homes
E-commerce Website Design + Development
Australian Motor Homes (AMH) was established in 1997 and are one of Australia’s largest retailers for new m...

Fanny and Tom's
Branding + Focus Group
Headjam developed a sexual health promotional campaign in collaboration with Hunter New England Population ...

HUNTERhunter App
App design + Development
In 2013 Headjam collaborated alongside Fiona Gray and Alissa McCulloch to design and build what is now the ...

Nagisa
Website design + Development
Nagisa was established in 2004 and is Newcastle's best modern Japanese restaurant. It boasts a stunning vis...

Partners in Recovery
Health promotional Campaign
Partners In Recovery is an initiative of the Australian Government Department of Health and Ageing. PIR off...

Profilo
Branding + Website design + Development
Headjam have collaborated with Profilo to re-Brand the organisation, re-develop the website and help re-com...

Support a Mate
Branding + Campaign Development
‘Support A Mate’ is about helping farmers, their families and rural communities through tough times such as...

Taylor Active
Branding + Video Production
The Taylor Active project is an initiative of the Centre for Physical Activity Studies (CPAS) Research Cent...

RDA Hunter
Smart Happens Here
The Hunter Region is located on the East coast of Australia, less than 90 minutes by air from Brisbane and ...

SNOWS Artisan Bakers
Branding, Packaging + Website design
Snows is an artisan bakery located in Newcastle, NSW, that makes delicious and uniquely hand-crafted cakes,...

ACON
"Up Ya Bum" Campaign
The AIDS Council of NSW (ACON) advocate for sexual health awareness in the gay, lesbian, bisexual and trans...

Boy & Bear
Press Shots 2013
Boy and Bear are a five time ARIA Award winning Australian rock band based in Sydney. They describe their m...

GradSchool
Branding
GradSchool is dedicated to postgraduate education and has been offering quality degrees in a flexible learn...

GradSchool
"Now You Can" Campaign
GradSchool are dedicated to postgraduate education at the University of Newcastle (UON). They give you the ...

Headjam
Showreel
Hooray! Headjam turns 10 in 2012. We wanted to share our journey by showcasing a decade of brand developmen...

Hiatus Kaiyote
Press Shots + Live Music Video
Hiatus Kaiyote are an incredible Australian band from Melbourne. In 2013 they were nominated for the presti...

HUNTERhunter
Brand + Website
Fiona and Alissa are two passionate Novocastrians with a background in marketing and communication, they wa...

HVTC
Brand, Website, Intranet + Extranet
Hunter Valley Training Company (HVTC) is Australia's oldest and largest group training organisation and has...

Newcastle Museum
Brand + Campaign
The Newcastle Museum tells the story of Newcastle and the Hunter; it is a place for people, for social and ...

Peel HR
Brand, Website + Campaign (Expo)
Headjam was engaged as PEEL HR's Creative Agency by founder Danielle Carney to refresh the PEEL HR Brand id...

RDA Hunter
Animation
Regional Development Australia (RDA) is a national network who work with all levels of government, busines...

This City Speaks To Me
Book Design + Photography
This City Speaks To Me is a documentation of Australian bohemia through the lens of Headjam's Luke Kellett....

Wyong Council
Anti-Dumping Campaign
Wyong Shire covers 827 square kilometres of the Central coast and has a population of around 143,000 people...

Boho Ball
Social Media Marketing
Originating in Melbourne, The Bohemian Masquerade Ball is a bi-annual boutique festival recognised as the g...

Fantine
Music Photography
FANTINE is a Sydney based electro soul singer/songwriter sensation. Described as a fusion of indie and elec...

Hiatus Kaiyote
2011
Melbourne band Hiatus Kaiyote fuse neo-soul, hip-hop, future beats and flavours of Latin, dubstep and opera...

Newcastle Museum
Toys Exhibition
Toys - Science At Play' is an exhibition that was created by Science Works in Melbourne, and Scitech in Per...

TINA
2011
This Is Not Art (TiNA) is a national festival of new media and arts held annually in Newcastle over the Oct...

HNEPH
Youth Confidentiality
In Australia, laws protect a patient's rights to have information they share with doctors and healthcare pr...

Newcastle Writers' Walk
Brochure Design
The Hunter Writer's Centre engaged Headjam to produce a walking guide showcasing well-known authors' houses...

The Jitterbug Club
Branding
The Jitterbug Club is a night of music and performance with the look and feel of Harlem 1933. The visual id...

ACON
Partying at Home
The AIDS Council of NSW (ACON) communicate with the gay, lesbian, bisexual and trans-gender (GLBT) communit...

ACON
Relieve Yourself
The AIDS Council of NSW (ACON) communicates with the gay, lesbian, bisexual and trans-gender (GLBT) communi...
Advertising Campaigns
Creative briefs are the starting point for an advertising campaign. The brief is pulled apart, explored and brainstormed both internally and with the client to ensure accuracy and impact.
Backed by research and rationale, the creative concepts are presented to the client prior to the campaign execution. At this stage processes that can help ensure an advertising campaign’s success (such as focus groups) are employed to ensure we're on target with our messaging.
After a series of approvals, the campaign production begins. Creative production for campaigns takes many forms including film direction, broadcast design, photographic production, graphic design, illustration, typography, copywriting, soundscape, engineering and mixing. Media placement for campaigns may include:
- Outdoor Media
- Social Media Advertising
- Online Advertising
- Television Commercials
- Radio
- Publication Production and Distribution
- Print Advertisements
Advertising campaigns always have measurable outcomes that inform their success.
Advertising campaigns always have measurable outcomes that inform their success.