Advertising Campaigns

ACON: Start Booklet

ACON

Start Booklet  

ACON (Aids Council of NSW) are a long term client of Headjam’s, having collaborated on many milestone healt...

Allambi Care: Brand, website, collateral & signage

Allambi Care

Brand, website, collateral & signage 

Allambi Care provide services within Foster Care, Respite, Community Support and Disability Services that a...

Allambi Care: Foster Care Campaign

Allambi Care

Foster Care Campaign 

Allambi Care is a not for profit organisation providing Residential Care and Disability Support Services ac...

Central Coast Council: This is the Central Coast

Central Coast Council

This is the Central Coast 

The Central Coast is alive with potential! Full of opportunity for individuals and businesses alike, Headja...

CQ University: YAWN App & Microsite

CQ University

YAWN App & Microsite 

Researcher Jessica Paterson at Central Queensland University is conducting a research project to study the ...

GradSchool: At Your Own Speed

GradSchool

At Your Own Speed 

Being a world-class institution with internationally recognised degrees, GradSchool boasts the expertise to...

GradSchool: Create Your Own Degree

GradSchool

Create Your Own Degree 

GradSchool developed a new program called the Master of Studies, which endeavours to target the often broad...

Newcastle Museum: Earthquake Exhibition

Newcastle Museum

Earthquake Exhibition 

On 28 December 1989 at 10:27am, an earthquake measuring 5.5 on the richter scale shook Newcastle and result...

The Edwards: Brand, Collateral, Signage & Launch Event

The Edwards

Brand, Collateral, Signage & Launch Event 

The Edwards initially engaged Headjam to collaborate in 2014 to design and develop their website, which was...

The Lock-up: Re-brand 2014

The Lock-up

Re-brand 2014 

The Lock-up is a Newcastle based multidisciplinary contemporary arts space and inner city hub for creative ...

This is Not Art: This is Not Art 2017

This is Not Art

This is Not Art 2017 

Following the success of the 2015 rebrand and 2016 campaign, Headjam were once again asked to collaborate w...

This is Not Art: Brand, Website, App + Campaign

This is Not Art

Brand, Website, App + Campaign 

Recognised as a leading contemporary Arts Festival in Australia, Newcastle's TiNA took on a whole new look ...

Wyong Shire Council: The Art House

Wyong Shire Council

The Art House 

Wyong Shire Council engaged Headjam to create the new Brand identity for The Art House - the outstanding ne...

Australian Motor Homes: E-commerce Website Design + Development

Australian Motor Homes

E-commerce Website Design + Development 

Australian Motor Homes (AMH) was established in 1997 and are one of Australia’s largest retailers for new m...

Fanny and Tom's: Branding + Focus Group

Fanny and Tom's

Branding + Focus Group 

Headjam developed a sexual health promotional campaign in collaboration with Hunter New England Population ...

HUNTERhunter App: App design + Development

HUNTERhunter App

App design + Development 

In 2013 Headjam collaborated alongside Fiona Gray and Alissa McCulloch to design and build what is now the ...

Nagisa: Website design + Development

Nagisa

Website design + Development 

Nagisa was established in 2004 and is Newcastle's best modern Japanese restaurant. It boasts a stunning vis...

Partners in Recovery: Health promotional Campaign

Partners in Recovery

Health promotional Campaign 

Partners In Recovery is an initiative of the Australian Government Department of Health and Ageing. PIR off...

Profilo: Branding + Website design + Development

Profilo

Branding + Website design + Development 

Headjam have collaborated with Profilo to re-Brand the organisation, re-develop the website and help re-com...

Support a Mate: Branding + Campaign Development

Support a Mate

Branding + Campaign Development 

‘Support A Mate’ is about helping farmers, their families and rural communities through tough times such as...

Taylor Active: Branding + Video Production

Taylor Active

Branding + Video Production 

The Taylor Active project is an initiative of the Centre for Physical Activity Studies (CPAS) Research Cent...

RDA Hunter: Smart Happens Here

RDA Hunter

Smart Happens Here 

The Hunter Region is located on the East coast of Australia, less than 90 minutes by air from Brisbane and ...

SNOWS Artisan Bakers: Branding, Packaging + Website design

SNOWS Artisan Bakers

Branding, Packaging + Website design 

Snows is an artisan bakery located in Newcastle, NSW, that makes delicious and uniquely hand-crafted cakes,...

ACON: "Up Ya Bum" Campaign

ACON

"Up Ya Bum" Campaign 

The AIDS Council of NSW (ACON) advocate for sexual health awareness in the gay, lesbian, bisexual and trans...

Boy & Bear: Press Shots 2013

Boy & Bear

Press Shots 2013 

Boy and Bear are a five time ARIA Award winning Australian rock band based in Sydney. They describe their m...

GradSchool: Branding

GradSchool

Branding 

GradSchool is dedicated to postgraduate education and has been offering quality degrees in a flexible learn...

GradSchool: "Now You Can" Campaign

GradSchool

"Now You Can" Campaign 

GradSchool are dedicated to postgraduate education at the University of Newcastle (UON). They give you the ...

Headjam: Showreel

Headjam

Showreel 

Hooray! Headjam turns 10 in 2012. We wanted to share our journey by showcasing a decade of brand developmen...

Hiatus Kaiyote: Press Shots + Live Music Video

Hiatus Kaiyote

Press Shots + Live Music Video 

Hiatus Kaiyote are an incredible Australian band from Melbourne. In 2013 they were nominated for the presti...

HUNTERhunter: Brand + Website

HUNTERhunter

Brand + Website 

Fiona and Alissa are two passionate Novocastrians with a background in marketing and communication, they wa...

HVTC: Brand, Website, Intranet + Extranet

HVTC

Brand, Website, Intranet + Extranet 

Hunter Valley Training Company (HVTC) is Australia's oldest and largest group training organisation and has...

Newcastle Museum: Brand + Campaign

Newcastle Museum

Brand + Campaign 

The Newcastle Museum tells the story of Newcastle and the Hunter; it is a place for people, for social and ...

Peel HR: Brand, Website + Campaign (Expo)

Peel HR

Brand, Website + Campaign (Expo) 

Headjam was engaged as PEEL HR's Creative Agency by founder Danielle Carney to refresh the PEEL HR Brand id...

RDA Hunter: Animation

RDA Hunter

Animation 

Regional Development Australia (RDA) is a national network who work with all levels of government, busines...

This City Speaks To Me: Book Design + Photography

This City Speaks To Me

Book Design + Photography 

This City Speaks To Me is a documentation of Australian bohemia through the lens of Headjam's Luke Kellett....

Wyong Council: Anti-Dumping Campaign

Wyong Council

Anti-Dumping Campaign 

Wyong Shire covers 827 square kilometres of the Central coast and has a population of around 143,000 people...

Boho Ball: Social Media Marketing

Boho Ball

Social Media Marketing 

Originating in Melbourne, The Bohemian Masquerade Ball is a bi-annual boutique festival recognised as the g...

Fantine: Music Photography

Fantine

Music Photography 

FANTINE is a Sydney based electro soul singer/songwriter sensation. Described as a fusion of indie and elec...

Hiatus Kaiyote: 2011

Hiatus Kaiyote

2011 

Melbourne band Hiatus Kaiyote fuse neo-soul, hip-hop, future beats and flavours of Latin, dubstep and opera...

Newcastle Museum: Toys Exhibition

Newcastle Museum

Toys Exhibition 

Toys - Science At Play' is an exhibition that was created by Science Works in Melbourne, and Scitech in Per...

TINA: 2011

TINA

2011 

This Is Not Art (TiNA) is a national festival of new media and arts held annually in Newcastle over the Oct...

HNEPH: Youth Confidentiality

HNEPH

Youth Confidentiality 

In Australia, laws protect a patient's rights to have information they share with doctors and healthcare pr...

Newcastle Writers' Walk: Brochure Design

Newcastle Writers' Walk

Brochure Design 

The Hunter Writer's Centre engaged Headjam to produce a walking guide showcasing well-known authors' houses...

The Jitterbug Club: Branding

The Jitterbug Club

Branding 

The Jitterbug Club is a night of music and performance with the look and feel of Harlem 1933. The visual id...

ACON: Partying at Home

ACON

Partying at Home 

The AIDS Council of NSW (ACON) communicate with the gay, lesbian, bisexual and trans-gender (GLBT) communit...

ACON: Relieve Yourself

ACON

Relieve Yourself 

The AIDS Council of NSW (ACON) communicates with the gay, lesbian, bisexual and trans-gender (GLBT) communi...

Advertising Campaigns

Creative briefs are the starting point for an advertising campaign. The brief is pulled apart, explored and brainstormed both internally and with the client to ensure accuracy and impact.

Backed by research and rationale, the creative concepts are presented to the client prior to the campaign execution. At this stage processes that can help ensure an advertising campaign’s success (such as focus groups) are employed to ensure we're on target with our messaging.

After a series of approvals, the campaign production begins. Creative production for campaigns takes many forms including film direction, broadcast design, photographic production, graphic design, illustration, typography, copywriting, soundscape, engineering and mixing. Media placement for campaigns may include:

  • Outdoor Media
  • Social Media Advertising
  • Online Advertising
  • Television Commercials
  • Radio
  • Publication Production and Distribution
  • Print Advertisements

Advertising campaigns always have measurable outcomes that inform their success.

Learn more about how we create Advertising Campaigns.

Advertising campaigns always have measurable outcomes that inform their success.