The Bohemian Masquerade Ball
The Bohemian Masquerade Ball is a bi-annual boutique festival, running since 2007, recognised as the grand carnival of underground culture. A debauched boiling-pot of independent music, extreme circus, neo-vaudeville and art installations.
Headjam was engaged to conceptualise the look, feel and design of the Bohemian Masquerade ball. In 2010 the Bohemian Masquerade ball went on a National tour of Australia and Headjam collaborated with Being films to head a media team of 4 people to document the tour via small episodes of documentary footage and photography as well as implementing an online marketing strategy based around Facebook and other social media sites which built hype up and down the country which in turn aided in the sell out shows that followed.
- Creative direction
- Visual identity
- Style guides and brand documentation
- Positioning
- Key messaging
- Photography
- Film
- Print production
- Website design
- Social media marketing and implementation
